The SmartState Center is pleased to announce the arrival of our newest PhD student, Jing Li. Jing's primary areas of interest are in destination branding and marketing, tourist behavior and social media. Prior to enrolling at USC, she received her B.S. degree in accounting and M.S. degree in tourism management from Shandong University, China. She previously worked as an intern in Dahua Tourism Consulting Company. She also worked in tourism planning of Lanzhou Geological Park and other rural tourism planning projects of the Shandong Province. During her free time, Jing likes swimming, playing badminton and traveling. Welcome Jing!