Monday, July 11, 2016

Ritzy Riads Putting Morocco on the Map

I have just completed an incredible round-the-world voyage teaching on Semester at Sea, and one of the countries I visited was Morocco where, seeking to understand why the country is Africa's most popular tourist destination, I interviewed two successful entrepreneurs - one French and one British - responsible for attracting tourists to this exotic destination. Both have opened up modernized riads in the beachy-chic resort of Essaouira, on the Atlantic Coast. You can find out what they had to say by reading the full article at:

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